Julie Anne McBride, Eric Oetjen, September 2021
Capital investment as high as US$16 tn is required to address the shortage of adequate and affordable housing worldwide. Market-driven housing approaches that produce quality units, reduce dwelling costs, and provide access to a range of capital sources can help to solve this challenge. This article describes the experience of a social enterprise in Mexico that is taking its proven, market-driven housing solution to countries in Africa using a joint venture franchising company to execute a master franchising strategy. Its experience and the innovative approach it used to scale internationally offer useful insights and lessons for housing practitioners, policymakers, and researchers.
Franchising offers an exceptionally promising model for scaling social enterprises to benefit underserved or under-resourced communities across the globe. Leaders of these enterprises face important challenges when scaling their work to new countries. Download this whitepaper to learn more about how franchising can help social enterprises overcome common challenges of scaling internationally and read about lessons from a leading affordable housing enterprise.
The World Bank estimates that more than 1.2 billion people live in substandard housing globally and projects this number will increase substantially by 2030. One of the key hurdles facing the housing sector is finding viable, market-driven housing solutions that efficiently provide suitable housing and better leverage private capital. This article describes how ECHALE, a Mexican social enterprise, has chosen franchising to expand its affordable housing solution internationally, the benefits of the model, and its experience to date.
Greg Starbird, Fiona Wilson & E. Hachemi Aliouche, Spring 2021
Jill Howard, Fiona Wilson, E. Hachemi Aliouche, December 2020
Attachment – Kidogo Case Study 2020
Graham Palmer Samantha Stafford Sarah Dar, November 2020
Deborah Burand, David Koch, and Katy Yang, 2020
Attachment – Scaling Social Enterprises
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Julie McBride. Lancet Global Health, June 2018.
Ilona Drew, Fiona Wilson, December 2017
Attachment – Jibu Case Study 2017
Ilona Drew, Abraham DeMario, Fiona Wilson, December 2017
Attachment – Ziweto Case Study 2017
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Julie McBride. Global Franchise Magazine, May 2017.
Julie McBride, Kim Longfield, Dana Sievers, and Dominic Montag. Social Marketing and Public Health, Second Edition, April 2017.
Kevin Hurley. Centre for Social Innovation, 2016.
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Daniel Runde. Forbes, June 2016.
Late M. Lawson-Lartego. Georgia State University, May 2016.
Julie McBride. MSA Worldwide, December 2015.
Julie McBride. MSA Worldwide, August 2015.
Julie McBride. MSA Worldwide, July 2015.
Julie McBride. MSA Worldwide, July 2015.
Michael Seid. MSA Worldwide, June 2015.
Scott Hillstrom. Franchising World, June 2015.
Adam Camenzuli and Kevin McKague. Social Enterprise Journal, 2014.
Edited by Ilan Alon. 2014.
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Jason Daley. Entrepreneur, April 2014.
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Kevin McKague and Sarah Tinsley. Social Enterprise Journal, 2012.
Nancy Weingartner. Franchise Times, May 2012.
V. Kasturi Rangan and Katherine Lee. Harvard Business Review, August 2011.
Deborah Burand and David Koch. Franchise Law Journal, 2010.
David Lehr. Acumen Fund, August 2008.
Jason Fairbourne. 2007.
June 2011. Jason Fairbourne discusses the process of developing scalable microfranchises for third-world economies.
April 13, 2022 RIFC | IFA Virtual Conference on Social Franchising (see video on page)
Oct 13, 2021 RIFC | IFA Virtual Conference on Social Franchising (see video on page)
March 24, 2021 UNH / IFA Virtual Conference on Social Franchising
Peter T. Paul College of Business at the University of New Hampshire
Individual presentations within the main video: